Website design for a carbon removal innovator

UNDO pioneer carbon removal and capture large quantities of Carbon Dioxide from the atmosphere. The business is rapidly growing and has been spotlighted in the media as a true innovator in environmental technology.

They challenged us to deliver a new website design that would showcase their work and capture public attention.

Lead time:
3 Months
Carbon Reduction
Target Type:
Website Goal:
Refresh the Design, Create an Engaging User Experience
Website Design, Digital Marketing

The challenge

UNDO commissioned us to deliver a fresh website design that captured the spirit of the business and what they were trying to achieve. Passionate about the environment, their website needed to reflect their values while achieving a high quality and professional finish.

Our approach

We created a new design system for UNDO, expanding their digital brand to create a flexible website design. Our team designed a set of branded website components that could be coded and used by UNDO’s team to continue to grow and scale the website.

The final website is authoritative, approachable and modern. It draws on natural imagery and earth tones to create an emotional connection with visitors.

View site

  • User Journey Mapping
  • Figma Wireframe Prototypes
  • Figma Design Prototypes
  • Branded Assets
  • 1 x UX Designer
  • 1 x Website Designer
  • 1 x Project Manager

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