The Tablet Takeover in 2015

Ecommerce, Industry News By Josanne Griffin-Mason, 7th July 2014

According to new research by Gartner, tablet sales are predicted to overtake PC sales for the first time in 2015. Tablets have already dramatically increased over the last year but it seems that 2015 will be the year of tablet.

Tablet sales are expected to reach more than 320 million units and 316 million PCs are expected to be shifted globally.

However, tablets are expected to experience a ‘relative slowdown’ in growth this year to reach 256 million units.  Gartner predicts that the next tablet hype will be driven over lower price points rather than new functionality.  Discounted tablets will ensure that customers will be snatching them off the shelf, with little or no understanding of the different functions they include.

The traditional PC market continues to decline, but 2014 will mark a revival for the the sector. It declined a total of 9.3 per cent in 2013, it is currently on pace to shrink by just 2.9 per cent in 2014.  Year on year sales are expected to rise to 2.7 per cent in 2015.

Ranjit Atwal, Gartner research director, says: “Business upgrades from Windows XP and the general business replacement cycle will lessen the downward trend, especially in Western Europe. This year we anticipate nearly 60 million professional PC replacements in mature markets.”