Having recently undertaken a rebrand, Elecosoft needed an interactive website design with a strong user experience to help them generate new leads and convert visitors. The site needed to capture the direction of the company and bring their global digital presence up to date.

We created a multilingual website enabling Elecosoft to consistently manage their brand and content across 5 different territories. We also delivered a multilingual website strategy to ensure that the relevant content ranks in the appropriate territory.

Our development team built the website using flexible modular components that have been coded in line with the company’s brand guidelines. This enables different members of the Elecosoft team to consistently create new pages in accordance with their new brand.

The new website presents Elecosoft’s products alongside easily accessible product resources and documentation.

Elecosoft’s marketing team has the ability to edit and create content independently.

We created an interactive timeline to showcase the history of the company.

Elecosoft wanted to reduce the number of pages on their website and increase the quality and structure of content to improve the user experience. Our comprehensive keyword strategy assessed ranking positions and pages across the website, advising which pages should be removed, updated or stay the same.

A new keyword strategy was implemented across the website to harness the strong trust metrics that Elecosoft had already secured over their years in business, and drive organic keyword positions in Google.

The project was huge, very visible and handled very professionally.

Caroline Passey, Group Head of Marketing @ Elecosoft