Your social media calendar: June 2015

Digital Marketing By Josanne Griffin-Mason, 1st June 2015

The Plug and Play social media calendar organises all the need-to-know dates – so all you have to do is pick the ones that suit your brand and start the conversation with your followers. After all, social media marketing is all about timing.

Monday 1st June 2015

Take the time on Say Something Nice Day to connect with your followers. Own a fashion label? Compliment your customers when they tag you in an #OOTD (outfit of the day) post – it’s a great way to build a positive representation of your brand.

Tuesday 2nd June 2015

Leave the Office Earlier Day was invented by Laura Stack, a specialist in employee productivity, and is all about efficiency at work – as soon as all of your tasks are done, you’re done for the day. It’s a great incentive for managers to offer their team, and you could bring social media into the equation by running a healthy competition to document who gets out first.

Wednesday 3rd June 2015

Repeat Day is for doing something you love…twice! Run an events company? Try recreating your most popular event today!

It’s also Running Day today, which can provide personal trainers with the perfect token of encouragement for getting clients moving.

Thursday 4th June 2015

If you think Instagram is already at cat picture capacity, just wait for Hug Your Cat Day! Do you have an office cat? Get cuddly today and prepare for a lot of likes!

Friday 5th June 2015

For World Environment Day, offer tips and advice for your followers on how to reduce their carbon footprint. Make it relevant to your brand by thinking of specific ways your customers can use your products in an energy efficient way.

Sunday 7th June 2015

Today is Cancer Survivors Day. Show your respect for survivors by giving their stories a platform on your blog and publishing them across social media. You could even set up a Just Giving page and raise money to help survivors get their lives back on track during and following their recovery.

Monday 8th June 2015

Whether you sell giant bars of chocolate or if you provide local tours, show social media that your product is better shared with a companion for Best Friends Day. Create a special discount on multi purchases for today only to add an even greater buzz around your brand.

Friday 12th June 2015

Red Rose Day is a one for lovers. Own a spa or romantic restaurant? Run a promotion on Facebook leading up to today targeting couples. You could offer them a complimentary rose or glass of bubbly to keep within the theme.

Sunday 14th June 2015

You know what to do for World Blood Donor Day – get to your local donation centre and encourage your followers to do the same. Blood transfusions save millions of lives every year.

Tuesday 16th June 2015

Social media foodies love a yummy food shot so get snapping for Fresh Veggies Day. This is a great opportunity for nutritionists and chefs to show off their specialities and draw in a whole new batch of hungry followers.

Thursday 18th June 2015

If you’re in the luxury business, you may want to take advantage of Splurge Day and encourage your followers to treat themselves.

Friday 19th June 2015

World Productivity Day provides a platform for suppliers of productivity tools to celebrate their contributions and give something back to their users. So, if you work for a consultancy firm, offer a free online session for prospective customers today to show them what a world of difference a little extra focus on productivity can make.

Thursday 25th June 2015

It’s easy to take many innovations for granted but Colour TV Day highlights the momentous moment in 1951 when television advanced from black and white into colour. Today is the day for television producers, crews and actors to rejoice (and point their followers in the direction of their show’s channel)!

Friday 26th June 2015

Another one for the brands using social to demonstrate their personality: Take Your Dog to Work Day. Take lots of pictures and schedule them throughout the day to make your followers say ‘awwww’! You could even run a competition to increase engagement, such as the best caption.

Tuesday 30th June 2015

Social Media Day was launched by Mashable back in 2010 and brings networkers all over the world together in celebration of the way social media has transformed our lives. So what can you do today via your social media account? The answer to this one is obvious! Create hashtags, upload pictures and create a buzz throughout your network over your shared love of all things social media.