SEO in Guildford, Surrey

Getting your website to appear in the results pages of Google, Yahoo and MSN is hugely important. With out appearing in these search engines you might as well not have a website at all!

Search Engine Optimisation, or SEO, is a technique not a black art. Plug and Play Design build every website with SEO in mind, and produce standards compliant code to help you up the search results pages so you appear on the first few pages in Google.

In order to make the most of your website you need to spend some time investing in “off site SEO”, building links from other websites to your own. This is a huge factor in acquiring page rank“The measure of a pages importance taking into account: Content, Inbound links, number of visitors, not to mention thousands of other variables. Your page rank is measured by Google and given a number – this is displayed in a value from 1 – 10.” (10 being really really high)! and moving higher in the search engines.

We can offer you a wide range of services to help you up the search engines, from our on-going SEO consultancy to training you to build on your SEO yourself. Please call us about SEO and we will be able to produce a solution to suit your needs.

FAQ's

How much does it cost to get onto the first page of Google?

Money isn’t everything, but it sure helps! Google will look at your website and decide on how much of a valuable resourceThis is an over used but completely accurate way of explaining how Google ranks your website. If you have lots of useful content that is being update often then you will be awarded more page rank as your site is a more valuable resource to other Internet users. your website is to other users of the Internet, giving you a score, or “page rank”. Getting onto the first page of Google requires time and patience, depending on how general your keyword(s) are, but it may never happen. For example “printing” would be very hard to get on the first page of Google as it is very general – but “printing in surrey” is more specific, so it would be easier. Although less people would search for it, the people that do will actually find you and will be more likely to be looking for your service or product in your area. This is one of our keywords so search for “printing in surrey” in Google or Yahoo and you will see us on the first page.

Ultimately we will look at your business and identify what best keywords to choose, and help you optimise your website accordingly. SEO is an on-going battle, and should be continually built on every week. As such our service is on an on-going basis, the minimum monthly spend on SEO with Plug and Play Design is £499, getting you 10 hours of SEO consultancy a month, with a minimum contact of 6 months so you can see the tangible results.

How quickly will I get on to Google?

Your website should appear on Google in around 3 – 6 weeks from launch, but it maybe longer or shorter. If you want to appear in Google as soon as possible, we would suggest you set up an SEO account with us at the time your website is being built so we can start the ball rolling straight away.

Can you guarantee my appearing in Google?

In short, no. However we have a proven track record of optimising websites for Google / Yahoo and MSN, but can not offer a guarantee as the search engines update their search listings constantly, and your site can go up as well as down in the listings from one month to the next.

Why not just use Pay Per Click?

Pay per click or PPC is another great way to drive visitors to your website. However you do pay per click. With SEO, once you are in the search engines for your keyword, you don’t pay per click. Its free… Lovely. There is a tipping point where PPC or Pay per click is cheaper than SEO consultancy, but in order to get up the rankings we would recommend that you actually did both. Depending on your industry sector, your budget and your goals, we will recommend which method or mixture of methods would best suit your needs.

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